automatic photo SKU and price recognition

Results

Save money
on team audits

No need to physically visit many sales points and the accuracy of the audit itself is improved

Collect data
on competitors

Shelf share, prices, facings, promotions

Range width

Minimize shelf
and pricing errors

Merchandiser immediately sees inconsistencies in planograms, prices, and corrects them within the current visit

Monitor the quality
of merchandisers
across all sales points at once

Instant recognition of OSA with 98% accuracy

Generation of a report per sales point

Reduce merchandiser
work time in the shop
and invest it in new opportunities

Merchandiser closes visits 20-30% faster

K2W Routing functionality

Identification of all possible problems on the shelf

Get a complete profile of the category and your representation in it

• SKU recognition
• Empty shelf recognition
• Recognition of product groups and determination of the number of faces, shelf lengths
• Automatic calculation of SKU quantity on the shelf
• Competitor shelf share and price recognition
• Comparison of shelves with the planogram and calculation of extra shelves

Identification of all possible problems on the shelf

Get a complete profile of the category and your representation in it

• SKU recognition
• Empty shelf recognition
• Recognition of product groups and determination of the number of faces, shelf lengths
• Automatic calculation of SKU quantity on the shelf
• Competitor shelf share and price recognition
• Comparison of shelves with the planogram and calculation of extra shelves

Real time reporting

Convenient BI dashboard format

• KPI performance reports: OSA
• KPI performance reports: SOS
• Compliance with the planogram and recording of deviations
• Price matching
• Competitor Price Comparison Report
• Competitors' Shelf Share Comparison Report
• Make decisions quickly without losing sales

Confirmation of visit data reliability

No possibility of data spoofing

• Confirmation of start when within defined radius of sales point
• No access to the phone's media library
• Blocking of specialized software giving false GPS coordinates

Confirmation of visit data reliability

No possibility of data spoofing

• Confirmation of start when within defined radius of sales point
• No access to the phone's media library
• Blocking of specialized software giving false GPS coordinates

Advantages

Objects in the picture are recognized and transformed into data instantly

98% of SKUs are recognized

BI dashboards: in the mobile app for the sales team
Web-version for managers and marketing specialists

High recognition accuracy

Online analytics is available

Instant results

Transparent and reliable data

Mandatory use of Image Recognition
Presence control at the sales point
Control of photo spoofing and use of GPS false geo-tagging software