Image Recognition

Manage quality merchandising and collect marketing information on competitors in the visit

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automatic photo SKU and price recognition

Results

No need to physically visit many sales points and the accuracy of the audit itself is improved

Save money
on team audits

Range width

Shelf share, prices, facings, promotions

Collect data
on competitors

Merchandiser immediately sees inconsistencies in planograms, prices, and corrects them within the current visit

Minimize shelf
and pricing errors

Generation of a report per sales point

Instant recognition of OSA with 98% accuracy

Monitor the quality
of merchandisers
across all sales points at once

Merchandiser closes visits 20-30% faster

Reduce merchandiser
work time in the shop
and invest it in new opportunities

K2W Routing functionality

• SKU recognition
• Empty shelf recognition
• Recognition of product groups and determination of the number of faces, shelf lengths
• Automatic calculation of SKU quantity on the shelf
• Competitor shelf share and price recognition
• Comparison of shelves with the planogram and calculation of extra shelves

Get a complete profile of the category and your representation in it

Identification of all possible problems on the shelf

• SKU recognition
• Empty shelf recognition
• Recognition of product groups and determination of the number of faces, shelf lengths
• Automatic calculation of SKU quantity on the shelf
• Competitor shelf share and price recognition
• Comparison of shelves with the planogram and calculation of extra shelves

Get a complete profile of the category and your representation in it

Identification of all possible problems on the shelf

• KPI performance reports: OSA
• KPI performance reports: SOS
• Compliance with the planogram and recording of deviations
• Price matching
• Competitor Price Comparison Report
• Competitors' Shelf Share Comparison Report
• Make decisions quickly without losing sales

Convenient BI dashboard format

Real time reporting

• Confirmation of start when within defined radius of sales point
• No access to the phone's media library
• Blocking of specialized software giving false GPS coordinates

No possibility of data spoofing

Confirmation of visit data reliability

• Confirmation of start when within defined radius of sales point
• No access to the phone's media library
• Blocking of specialized software giving false GPS coordinates

No possibility of data spoofing

Confirmation of visit data reliability

Advantages

Objects in the picture are recognized and transformed into data instantly

98% of SKUs are recognized

BI dashboards: in the mobile app for the sales team
Web-version for managers and marketing specialists

High recognition accuracy

Online analytics is available

Instant results

Transparent and reliable data