Key2Work Routing
Reduce merchandiser travel time and have more shelf time
a service for merchandisers
to find the most efficient routes
to find the most efficient routes
Results
Cover more point of sales
Additional 5-7% of sales points can be covered once routes have been optimized
Grow your share on the shelf
10-15% of free merchandiser time can be invested in additional tasks at the sales point
Supervisors can spend up to 30% of their time developing routes, when they could spend it developing employees or improving the strategy
Let the supervisor do their actual work
Key 2 Work -routing for merchandisers and sales representatives
K2W Routing service to reduce travel time between stores
Functions
• Ratio: Travel time between sales points/actual time on the shelf and product (Travel time/Service time)
• Ratio of the number of routes to sales sales points/ number of merchandisers (Full time employee)
• Ratio of the number of routes to sales sales points/ number of merchandisers (Full time employee)
Evaluate the efficiency of your current routes
Audit of the current sales point and route base
• Ratio: Travel time between sales points/actual time on the shelf and product (Travel time/Service time)
• Ratio of the number of routes to sales sales points/ number of merchandisers (Full time employee)
• Ratio of the number of routes to sales sales points/ number of merchandisers (Full time employee)
Evaluate the efficiency of your current routes
Audit of the current sales point and route base
• Calculation based not only on geography, but also on outlet formats, tasks and KPIs
• Calculations based on multiple maps, including Google and local mapping providers
• Account for employee's actual place of residence
• Calculations based on multiple maps, including Google and local mapping providers
• Account for employee's actual place of residence
Comprehensive site assessment in a short period of time
Automatic calculation of efficient routes using AI and MV
• Calculation of updated travel time between sales points (travel time)
• Finding out about special features of the area, like train tracks or closed areas
• Checking real transport accessibility and travel time
• Finding out about special features of the area, like train tracks or closed areas
• Checking real transport accessibility and travel time
Adapt routes to the terrain
and real-world accessibility
and real-world accessibility
Route checking by a routing engineer
• Increase the number of outlets in the service
• Reduce labor costs and compensation for public transport
• Optimize the load on the route
• Reduce labor costs and compensation for public transport
• Optimize the load on the route
Demonstration of different optimization models to choose from
Visualization of the before and after results
How does it work?
Routing objectives, sales points base, frequency and duration of visit
Briefing
1
Current ratios Travel time\ Service time, Number of sales points\ number of merchandisers (full time employee)
Audit of current situation
2
Automatic route creation
Route testing by routing engineer
Route testing by routing engineer
Routing
3
Excel file with updated routes and sales points
Prepare master file to be uploaded to SFA
6
• Increase the number of sales points
• Reduce labor costs
• Balance load on the route
• Reduce labor costs
• Balance load on the route
Choice of business model
5
Comparison of updated Travel time/Service time with audit values
Change
visualization
visualization
4
3
4
Advantages
Route Automation
AI-technology allows to develop routes more efficiently and faster
Route Adaptation
Routing engineers adjust routes according to the real situation
Let it start...
